Courtney Carlson BUS 345-01

This week we learned about Big Data and real world evidence/data and how it can ultimately revolutionize the industry. Big Data is the cumulation of health data from a multitude of sources such as  electronic health records (EHRs), medical imaging, genomic sequencing, payor records, pharmaceutical research, wearables, and medical devices. This data is sourced in a cloud and is compiled is mass volumes. The difference between this and other data compilations is that it has more data than any other, it's moving at high velocity, and it has such high variability. Big Data allows the health industry to have access to more data from many different systems in order to allow them to make more quality and information based decisions. The two major aspects that Big Data can change are that this can allow the industry to switch from fee for service to value based and it allows for more evidence based decisions that increases efficiencies. The fee for service model means that physic...

Three Interesting Things: 1.) I find it interesting that Big Data has been there for a while and there is a mass amount of it but yet it has just started being used. The solution to the healthcare industry's problem has been right in front of them but they struggled to grasp it and convert it to useful knowledge. 2.) I think that it is interesting that an underlying problem continuously brought up in class is the "fee for service" model that is currently in the system. This problem leads to malpractice of medicine as well as over use of treatment in order to make a quick buck. Having Big Data will allow for the industry to defer from this and provide the care that is needed for the specific patient and the physicians will be compensated on this. The more positive outcomes they have the more money they will make. This will decrease medical errors and sending which will ultimately aid the systems defaults now. 3.) I think it is interesting that clinical trials have had s...